The Baby Trend ("The Baby Trend") operates thebabytrend.com and may operate other websites. It is The Baby Trend's policy to respect your privacy regarding any information we may collect while operating our websites.
Like most website operators, The Baby Trend collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. The Baby Trend's purpose in collecting non-personally identifying information is to better understand how The Baby Trend's visitors use its website. From time to time, The Baby Trend may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
The Baby Trend also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on thebabytrend.com blogs/sites. The Baby Trend only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog/site where the comment was left.
Gathering of Personally-Identifying Information
Certain visitors to The Baby Trend's websites choose to interact with The Baby Trend in ways that require The Baby Trend to gather personally-identifying information. The amount and type of information that The Baby Trend gathers depends on the nature of the interaction. For example, we ask visitors who sign up at thebabytrend.com to provide a username and email address. Those who engage in transactions with The Baby Trend are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, The Baby Trend collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor's interaction with The Baby Trend. The Baby Trend does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.
The Baby Trend may collect statistics about the behavior of visitors to its websites. The Baby Trend may display this information publicly or provide it to others. However, The Baby Trend does not disclose personally-identifying information other than as described below.
Protection of Certain Personally-Identifying Information
The Baby Trend discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on The Baby Trend's behalf or to provide services available at The Baby Trend's websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using The Baby Trend's websites, you consent to the transfer of such information to them. The Baby Trend will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, The Baby Trend discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when The Baby Trend believes in good faith that disclosure is reasonably necessary to protect the property or rights of The Baby Trend, third parties or the public at large. If you are a registered user of an The Baby Trend website and have supplied your email address, The Baby Trend may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what's going on with The Baby Trend and our products. If you send us a request (for example via email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. The Baby Trend takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
If The Baby Trend, or substantially all of its assets, were acquired, or in the unlikely event that The Baby Trend goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of The Baby Trend may continue to use your personal information as set forth in this policy.